If you don’t have for-sale landing pages up on your domain names, you’re losing opportunities to sell them.
Hey everyone! Thank you so much for joining me on today’s DNAcademy podcast. My name is Michael Cyger, and I’m here to help you become a more profitable domain name investor.
I was just a guest Sherpa on a DomainSherpa Review taping, and decided to type one of the investor’s best names into the browser to see what would be displayed.
You know what I saw?
A GoDaddy parking page.
And I bet the investor isn’t even getting any income from this parking page!
Now, be honest with yourself…how many of your names do the exact same thing?
How many of your domain names are not pointed at a for-sale landing page?
How many domain names of yours are losing the opportunity to sell today?
Do you know how many times I’ve had a fantastic idea for a product or service, looked to see if the domain name was registered, reached out to the domain name owner and purchased it in the heat of the moment?
And usually, not always, the next day or week I thought “why did I buy that name?”
Impulse buying happens with domain names, but you have to give buyers the opportunity to contact you.
When someone thinks of a domain name and wants to see if it’s available, what do they do?
They type it into their browser:
Is This Domain Name For Sale .com
Most people don’t know what a whois lookup is to get in touch with you, but for the ones that do — life is about to change on May 25th, 2018, as GDPR, the General Data Protection Regulation, is likely to make whois lookups a thing of the past.
You can’t rely on what’s worked in the past.
The only thing you can rely on is you.
So what do you need to do?
1. Get a complete list of your domain names for sale.
2. Set up a website for all domain names to point to, or a for-sale landing page for each domain name individually.
3. Verify that the nameservers for each domain name are updated and pointing to your landing page.
To get a list of domain names you own, sign into all your registrars and export your domain names. Then combine them in a spreadsheet.
Two options for creating a for-sale landing page.
1. Get a hosting account, setup a website, and simply redirect every domain name you own to a landing page with an inquiry form. Many domain name brokers do it and it works. But you have to maintain the site by updating software and monitoring uptime.
2. Or you could try a domain name sales platform like Efty.com. Efty does all the updates, keeps your website and landing pages up and running, and is focused on helping you sell more domains.
I liked the Efty platform so much when I tried it that I became an investor. And I’m glad I did because now there’s no one between me and people inquiring on my domain names for sale.
And it’s easy to verify I have landing pages up. Every domain I buy I track in Efty, and then set the nameservers to Efty.com. Done.
So here’s your action item for this weekend. Go get a piece of paper, I’ll wait.
Now, go to all your registrars and create a full list of the domain names you own. Click every single one, one by one, and see where they go.
If they don’t take you to a webpage that says the domain name is for sale and provides contact information or an inquiry form, then you know what to do.
Every single one of them should lead to page describing the opportunity to purchase that domain name.
Turn each “lost” opportunity into a potential “won” opportunity and make more domain name sales.
If hope you liked this lesson and it’s been helpful to you in your domain name activities.
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My name is Michael Cyger and I’m here to help you become a more profitable domain name investor. Please subscribe to this podcast, and I’ll see you in the next episode.