The Definitive Guide to Emoji Domain Names ๐Ÿš€

The Definitive Guide to Emoji Domains

The Definitive Guide to Emoji Domain Names 🚀

By Michael Cyger, Founder of DomainSherpa & Publisher of DNAcademy

Published: April 7, 2017 | Updated: December 12, 2018

It’s easy to dismiss emojis – consisting of silly faces and undefined symbols – as a language only for teenagers.

But remember, more than one thousand written symbols date back to 3,000 BCE hieroglyphics of ancient Egypt, and some of them are still used today. They’re not just a fad – here today, gone tomorrow. And as they say, a picture’s worth a thousand words.

Emojis transcend borders, languages and technology. And the emoji language is integrated into your mobile phone, listed between Dutch and Estonian.

Plus, with less emojis than three-character domain names (2,789 emojis versus 17,576 LLL.com) there’s definitely a supply issue.

Will emojis be the next domain name breakout trend that nobody expected?

The Definitive Guide to Emoji Domains 🚀Download the free ebook.

Instant access now.

What the Heck Is an Emoji? 😁

An emoji is a small image used in digital communications – primarily text messages and social media posts.

Emoji categories include:

  • smileys and people
  • animals and nature
  • food and drink
  • activities
  • travel and places
  • common objects
  • symbols
  • flags

The word emoji comes from the Japanese words: e (絵, “picture” – pronounced “eh”) and moji (文字, “character”). You might hear people refer to emojis as pictograms or pictographs, which is what they used to be called and is technically a better translation for emoji in Japanese.

Japanese mobile phones were the first to allow emojis – each using their own proprietary characters and standards. The first set of 176 emojis was released in 1999 and drawn on a 12 x 12 pixel grid for the then-simple, text-only phone displays by Shigetaka Kurita, who was part of the team working on NTT DoCoMo’s i-mode mobile internet platform.

Emoji Evolution 👶

Emoticon: :—)

Pictograph: pictograph smile (IDN format xn--84h)

Emoji: 😀 (IDN format xn--e28h)

Pictographs (aka pictograms or pictures of things) like a white sun with black rays ☼, were some of the earliest written elements found thousands of years ago. We then evolved to logograms, which are symbols for words like $ for money. And then ideograms, which include ideas like a red cross for hospital.

Worldwide adoption of emojis continued to grow over the years, but popularity grew exponentially starting in 2007 when Apple included the emoji keyboard in their iPhone, which was quickly followed by Android- and Microsoft-powered phones.

Emoji Domain Names 🕴

When emojis grew in popularity, some internet pioneer asked the question:

Can I make this emoji character into a domain name? 🍿

He then registered the first emoji domain and renewed it for years – even though nobody else saw value in it (hello, Rick Schwartz buying domains like TopSecret.com and Property.com in the mid-1990s when everyone else thought .com domain names were worthless).

And so the first emoji domain name was registered.

Actually, four were registered on the first day:

♨️.com (xn--j6h.com) ♨️.net (xn--j6h.net) ☮.com (xn--v4h.com) ♂️.com (xn--g5h.com)

All four were registered April 19, 2001. (I’ll tell you how I figured this out below.)

ASCII, Puny and IDNs 😫

But you’re probably wondering why there’s both an image AND some crazy domain name starting with “xn--” listed above.

Here’s the deal.

Each emoji character is represented by some universal sequence of characters called Unicode, which is an international programming standard that allows one operating system to recognize text from another operating system.

Prior to 2010, only ASCII characters could be used when registering a domain name. Because of this, two algorithms called ToASCII and ToUnicode were developed to translate Unicode into ASCII, and vice versa. Then an encoding process called Punycode creates the domain name. 😴 Yes, this is technically confusing, and yes, that’s a strange name.

In Punycode, only letters, digits and hyphens are allowed, and then the four characters “xn--” are prepended.

Second-level domains starting with “xn--” are also referred to as Internationalized Domain Names (IDNs) because they allow non-ASCII based languages that require diacritics (e.g., Spanish, French) and or use non-Latin scripts (e.g., Kanji and Arabic) to render properly in ASCII.

When you type 🦄.ws into your web browser, the browser translates the emoji portion of the domain name into its IDN (in this case xn--3s9h.ws), looks up the domain name system information, and then loads the associated website.

When doing a WHOIS lookup on 🦄.ws, you will need to determine the IDN first (using punycoder.com), and then perform your search: https://whois.domaintools.com/xn--3s9h.ws

Emoji Standards 📏

The Unicode Consortium, a U.S.-based nonprofit organization, is entrusted to define emoji characters and to encode symbols into Unicode. Founded in 1991, the Unicode Consortium consists of a loose network of contributing members – much like what ICANN is for domain names.

In the 2000s, Google realized the importance of emojis and worked to translate emoji characters to Unicode. In 2007, Google and Apple filed a joint proposal for emoji standards with the Unicode Consortium, which was accepted, and cross-platform standards for emojis were born.

In 2010, ICANN (the governing body for domain names) put in place rules called “IDN2008” disallowing about eight thousand characters – including emojis – in general top-level domains (think .com, .net and .org) due to “homograph” (visually confusable characters) attacks. 😈

If you had the vision to register an emoji domain name prior to this date, then you’re golden. Today, you can only register emojis in country code top-level domains (ccTLDs) that allow them, like .ws (Western Samoa) and a few others.

The current set of Unicode Consortium-approved emoji characters (version 4.0 as of this publishing) includes more than 2,389 characters.

But as with anything good, more is better. Right?

People asked for a face vomiting . And an avocado 🥑. And people of color 👩🏿‍🎨. (You too can submit a proposal for an emoji, and here are the current emoji prospects for the next release.)

So the Unicode Consortium went to work. They had to invent the emojis, design them, gather input, approve them, encode them and publish them.

New emojis should then appear on mobile phones and web browsers as soon as companies like Apple, Google and Microsoft add them to their operating systems.

In the summer of 2016, the Unicode Consortium launched more than 250 new emojis, ranging from rolling on the floor with laughter 🤣 to the long awaited Mrs. Claus 🤶.

And in fall of the same year, the Unicode Consortium added diversity to emojis, providing an option to choose the skin tone of emojis with faces and hands based on the FitzPatrick scale, a recognized standard for dermatology.

New emoji standards (or versions) are launched periodically to align with worldwide use and trends. For example, why would anyone in 2001 have wanted a smiling pile of poop emoji? Today, it’s a critical way to communicate a feeling or outcome. 💩

Version Launch
Emoji 1.0 August 2015
Emoji 2.0 November 2015
Emoji 3.0 June 2016
Emoji 4.0 November 2016
Emoji 5.0 March 2017
Emoji 11.0 February 2018

Even though the emoji characters have been defined, they may not be supported by browsers or mobile phones yet. It can generally take about a year for mobile phone and application providers to updating their operating systems to support new emojis.

Emoji Launches 💥

On March 8, 2017 – without any notification – version 5.0 emojis were able to be registered at website.ws. The “gold rush” started, and all were reserved within hours. Similarly, on March 1, 2018, version 11.0 emojis were able to be registered, and all were reserved within hours.

Here is the full list of currently approved emojis.

Here is the full list including pending emojis. New characters are shown as a group with “…” before and after.

And here’s a description of what all the table headers mean.

As mentioned earlier, pictographs are simplified symbols, such as WHITE SUN WITH RAYS ☼ U+263C, and even though they can be translated into a domain name such as xn--94h.net, it is not an emoji domain name because is it not part of the latest emoji standard.

There is overlap between the Unicode Emoji Standard and the Unicode Standard, which includes more than emojis.

In summary:

  • Some pictographs are not emoji: WHITE SUN WITH RAYS ☼ U+263C xn--94h
  • Some characters are both pictographs and emoji: HOT SPRINGS ♨ U+2668 xn--j6h
  • Some emoji and not pictographs: MAN SWIMMING 🏊 U+1F3CA xn--7l8h

Emoji Timeline 📅

On Wikipedia, there is a web page that describes the oldest existing domain names:

Oldest currently registered Internet domain names
[Source: https://en.wikipedia.org/wiki/List_of_the_oldest_currently_registered_Internet_domain_names]

To some, owning one of these domain names is like owning a piece of history, a rare painting, or the numbers-matching collectible car. There is prestige and credibility associated with it.

So I thought it would be interesting to determine when the first emoji domain name was registered, what it was and who registered it. 🕵

My process to determine the oldest emoji was to:

  1. Start with the list of current emojis (unicode.org).
  2. Convert each emoji to punycode (punycoder.com).
  3. Append the .com TLD because “.com is king” and the oldest of all that were registered.
  4. Run the entire list through EstiBot.com bulk WHOIS check (estibot.com/whois.php).
  5. Sort domain names by date created in ascending order using Microsoft Excel.
  6. Look at the top of the list!

The key to this exercise will be in seeing which pictographs registered in the early 2000s (because, remember, there weren’t any emojis back then) in the .com TLD are emojis today.

And drumroll please… 😯

Oh, I already told you above. 😜

Four pictograph domain names were registered on April 19, 2001, that later became full-fledged emoji domain names: the hot springs ♨️ in both .com and .net, the peace symbol ☮ in .com, and the male symbol ♂️ in .com.

Oldest Registered Emoji Domain Names
[Source: Punycoder.com]

According to DomainIQ, xn--j6h.com and xn--j6h.net are the oldest with a surprisingly identical 2001-04-19T04:00:00Z registration date, while xn--g5h.COM follows at 2001-04-19T18:00:55Z and xn--v4h.com is a close runner-up with its 2001-04-19T18:13:06.0Z registration date. (Evidently, peace for men comes 12 hours, 13 minutes and 6 seconds after getting into a hot spring. 😉)

Emoji Popularity 🙌

Even though all emoji are created equal, not all emoji have the same popularity.

[Source: emojitracker.com]

Emojitracker.com shows the realtime emoji use on Twitter. The top two emojis include laughing so hard I’m crying 😂 and red heart ❤️.

See, laughter and love conquer all!

In September 2010 an emoji aficionado named Fred Benenson self-published the first entirely emoji translated classic novel Moby Dick, entitling it – of course – Emoji Dick.

In early 2015, a fun billboard campaign from Coca-Cola Puerto Rico targeted younger consumers who readily use emojis on mobile phones by promoting the smiling face emoji as a domain name.

Coke Billboard in Puerto Rico Smile .ws

The .ws? Although Western Samoa would beg to differ, Coke said it was meant to convey “we smile.”

Plenty of other well-known companies own and are using emoji domains because they give your voice a snappy attitude:

Company Emoji Domain IDN
AngelList ✌️.com xn--7bi.com
Bike Magazine 🚵.ws xn--k78h.ws
Budweiser 🍺🍺🍺.ws xn--xj8haa.ws
Budweiser ❤️🍺.ws xn--qei8618m.ws
England & Wales Cricket Board 🏏.ws xn--dm8h.ws
Mailchimp 💌.ws xn--rr8h.ws
MGM Grand 🃏.ws xn--fz7h.ws
Powerlink Charging Systems 🚘🔌.ws xn--fv8hxy.ws
Sony Pictures 😊🎬.ws xn--dl8h11b.ws
Van Heusen Shirts 👔.ws xn--5p8h.ws
Warby Parker 👓.ws xn--4p8h.ws
Weapon Depot 🔫.ws xn--bw8h.ws
Zamzar File Conversion 🔃.ws xn--5u8h.ws

Oxford Dictionaries named 😂 (Face With Tears of Joy aka Laughing So Hard I’m Crying) its 2015 Word of the Year.

In May 2016, late night host Stephen Cobert discussed emojis:

The first international emoji conference, Emojicon, was held in San Francisco, California on November 4, 2016. Dubbed as a three-day “celebration of all things emoji” it was sponsored by heavyweights GE, Adobe and Baidu among others.

If conferences aren’t your thing but you prefer to wear your emojis — it’s been said that “emojis are the new black.”

Emoji fashion

Even an emoji movie is planned! “The Emoji Movie,” an animated adventure comedy, is due out in the summer of 2017 starring Sir Patrick Stewart of “Star Trek” and “X-Men” fame. Yes, he plays the voice of poop. 💩

Buying an Emoji Domain Name 💸

While all single character emoji domain names have already been registered (although, sometimes, people let their domains expire), you can still register multiple-character emoji domain names.

Although many top-level domain names used to allow emoji domain names, today .ws is one of the few country code registries that support emoji. (Freenom.com offers .tk, .ml, .ga, .cf, and .gq top-level domains, and .to supports emoji as well.) And .ws is considered the “.com” of the ccTLDs that support emoji domain names.

If you want to buy 10 thumbs up in the .ws top-level domain, let’s say, here’s what you do:

  1. Visit getemoji.com or iemoji.com.
  2. Copy and paste your favorite combination of emojis and append the .ws extension (e.g., 👍👍👍👍👍👍👍👍👍👍.ws) into punycoder.com to get the IDN.Emoji Domain Name Punycoder Converter
  3. Do a whois lookup at whois.domaintools.com/{Your IDN}.
  • If the domain name is registered, you’ll see the whois information: whois record emoji domain name
  • If the domain name is available, you’ll see that too: Congrats! Your Emoji Domain Name is Available!

Or, you could simply visit ❤❤❤.ws to look up availability of .ws domains and immediately register it through their association with GoDaddy.

At the time of publication, I found 10 thumbs up .ws available for $4.99 at GoDaddy, but you can use any registrar that sells .ws domain names.

Front facing car emoji domain name available

I also found the front-facing car 🚘 available in .ga, .cf and .gq for free at Freenom:
Freenom emoji domain name availability

Why Do I See xn--3s9h.ws and not 🦄.ws?

Each browser developer (Google makes Chrome, Apple makes Safari, etc.) makes their own decisions. On Safari (both Mac and iPhone), I see the emoji domain name 🦄.ws. All other browsers display the IDN (xn--3s9h.ws).

Of course, just like with any other domain name, if it’s already registered you can do a WHOIS lookup, contact the registrant, and offer to buy their domain name.

And, for the TLDs that do accept emojis, you can mix letters and emoji characters. i❤.ws, for example, is xn--i-7iq.ws, and it resolves.

How Much Are Emoji Domain Names Worth? 💰

Just like with other domain names, it depends on the length, popularity, age and other valuation metrics. And, of course, how badly you want it. 🤑

I recently contacted a few single character emoji domains in the .ws top-level domain – really popular emojis – and I either didn’t get any response back to my purchase inquiry, or in one case I was told that it would need to be around $18,000 (but even then he wasn’t sure he wanted to sell it).

So I decided to see what the current market value of emoji domain names was (retail priced emoji domain names sales $499+, updated weekly):

Date Domain Price Marketplace
26 Aug 2021 ⚾️.ws (xn--z8h.ws) Sold for $14,850 Private Sale1
29 Jan 2021 🍄.ws (xn--ei8h.ws) Sold for $8,500 Private Sale1
2 July 2019 🔴.fm (xn--kw8h.fm) Sold for €1,000 Private Sale1
12 March 2019 💩.to (xn--ls8h.to) Sold for $650 EmojiDomain.com
12 March 2019 🥙.to (xn--vr9h.to) Sold for $1,100 Private Sale1
14 October 2018 🍟🍔.ws (xn--ui8hva.ws) Sold for $1,000 Private Sale1
1 July 2018 🔞.to (xn--xv8h.to) Sold for $5,000 EmojiDomain.com
21 March 2018 👊.to (xn--vp8h.to) Sold for $2,000 Private Sale1
21 March 2018 👌.to (xn--xp8h.to) Sold for $2,000 Private Sale1
26 December 2017 😎.ws (xn--s28h.ws) Sold for $3,100 NameJet
6 December 2017 🥊.ws (xn--gr9h.ws) Sold for $860 GoDaddy
5 December 2017 🦐.ws (xn--gt9h.ws) Sold for $720 GoDaddy
26 November 2017 🚲.ws (xn--h78h.ws) Sold for $1,150 Private Sale1
15 November 2017 ⚾.ws (xn--z8h.ws) Sold for $1,480 GoDaddy
22 October 2017 face with monocle emoji.to (xn--9u9h.to) Sold for $500 Private Sale1
2 October 2017 💡.to (xn--ds8h.to) Sold for $1,702 Claim.club
2 October 2017 🦄.to (xn--3s9h.to) Sold for $1,000 Claim.club
1 October 2017 🎯.to (xn--gl8h.to) Sold for $1,712 Claim.club
16 September 2017 🙃.ws (xn--b48h.ws) Sold for $565 GoDaddy
11 September 2017 ☯.com (xn--w4h.com) Sold for $11,201 Private Sale
5 September 2017 👽.ws (xn--cr8h.ws) Sold for $1,500 Private Sale1
3 September 2017 🇩🇪.ws (xn--h77hc.ws) Sold for $499 GoDaddy
16 August 2017 ☎.to (xn--y3h.to) Sold for $1,500 Private Sale1 brokered by Claim.club
23 July 2017 😗.ws (xn--128h.ws) Sold for $698 GoDaddy
22 July 2017 👶.ws (xn--4q8h.ws) Sold for $1,275 GoDaddy
11 July 2017 🐎.ws (xn--5n8h.ws) Sold for $939 GoDaddy
11 July 2017 🗽.ws (xn--b28h.ws) Sold for $710 GoDaddy
4 July 2017 🗳.ws (xn--018h.ws) Sold for $610 GoDaddy
28 June 2017 ♻.net (xn--26h.net) Sold for $1,117 Sedo
27 June 2017 💻.ws (xn--3s8h.ws) Sold for $900 Flippa1
21 June 2017 🌮.ws (xn--rh8h.ws) Sold for $926 Flippa
25 May 2017 ☮️.com (xn--v4h.com) Sold for €3,400 Sedo
25 May 2017 face vomiting emoji.ws (xn--nq9h.ws) Sold for $1,250 Private Sale1
5 May 2017 pretzel emoji.ws (xn--bs9h.ws) Sold for $3,000 Private Sale1
11 Apr 2017 takeout box emoji.ws (xn--3r9h.ws) Sold for $3,000 Private Sale1
27 Mar 2017 💎.ws (xn--tr8h.ws) Sold for $2,000 Private Sale1
31 Dec 2016 ☁️.com (xn--l3h.com) Sold for $13,600 Sold at Flippa
15 Dec 2016 🦋.ws (xn--bt9h.ws) Sold for $804 Private Sale
For all public sales, both wholesale and retail, see NameBio.

1 Verified by DNAcademy.com.

Staying Up-to-date with Emoji 🆕

Emoji Wrap summarizes the world of emoji in a monthly newsletter.

You can find emoji news at Emojipedia.

And Jon Roig’s emoji Twitter account is recommended for latest news.

The Future of Emoji 🔮

Will emoji continue in their meteoric rise as a language, back from the dead?

Is everything old, new again?

Time will tell. Until then, ☮.

Acknowledgments 🙏

Thanks to Matan Israeli for igniting my interest in emoji domain names at NamesCon 2017 and agreeing to sell me a few like 🦄.ws, 🤙.ws and Brain emoji.ws. Thanks to Luc Lezon at Intelium for support gathering data so I could perform my historical analysis. Thanks to Matan and Jon Roig for sharing their insights on DomainSherpa.com/emoji-domain-names. And thanks to Shane Cultra for peer reviewing this paper. Finally, I couldn’t have done this without the love and support (and copyediting expertise) of my beautiful wife, Erin.

Comments 68

    1. Post
        1. Post

          Hi Orlando,

          Check out the guide again. In it I explain why you cannot register emoji domain names in .com.

          You can only register them in some ccTLDs, like .ws.

          Give it another read and you should be off in the right direction.



  1. That’s a lot of valuable info, Michael.


    Now, you’re the emoji authority among the domainers!

    And… my domain name PunyRegistry.com suddenly becomes so attractive…

    1. Post

      I’m not sure if your domain name will become more valuable, but I am sure am glad you found benefit from the guide. ๐Ÿ‘

  2. I own the following domains:

    ๐ŸŽฐ๐Ÿ‡จ๐Ÿ‡ณ.ws (xn--g77hwa74k.ws)


    ๐Ÿ‡จ๐Ÿ‡ณ๐ŸŽฐ.ws (xn--g77hwa94k.ws)


    1. Post

      Gambling is a big industry…one large enough to support a double character emoji. Good luck! โ˜˜๏ธ

  3. well said and well structured, and fun. and nice link with the popularity tracker, i found out one of my single characters was a #6.

    tip for your readers, there are one charcters, and there are what i call constructed one characters, meaning student + girl is sometime one picture, sometimes two.

    thank Mike for the read.

    ๐Ÿค™ ๐Ÿค™.๐Ÿค™๐Ÿค™

    hang loose


    1. Post

      Thanks, Page.

      You, my man, are always amazing me. I have no idea how you hand regged that domain. Well done!

  4. Thanks for putting this together Mike. I own 2 IDN’s and I didn’t know what to do with them. After reading this, I think I’ll hang on to them for a while. ๐Ÿ™‚

    1. Post
  5. I own…

    ๐Ÿ’ฐ๐Ÿ€๐Ÿบ.ws (xn--xj8hler1a.ws)

    โšฝ๐Ÿ‘.ws (xn--y8h2299n.ws)

    1. Post

      I’m not sure what the first one means (sack of money, basketball, beer) — but I would enjoy all three. ๐Ÿคฃ

      Soccer thumbs-up is a way of life for so many people!

    2. I own
      โšฝ๐Ÿ‘‘. ws
      โšฝ๐Ÿ‘Ÿ. ws

      (all in. Ws)

      And a few more




  6. Yeh, Today I am happy after reading this article as I have also invested some of my hard money in this non english character domains… I own some below listed domains.

    สœษช.net (xn--9na3h.net)

    ษชษด.com (xn--9nau.com)

    1. Post

      Not emoji domain names, clearly, but I wish you luck with these IDNs. ๐Ÿค›

  7. Hi, nice article but please note it’s the ‘pacifism’ symbol, not ‘peace’. It’s an important distinction for those who take geopolitics seriously.

    1. Post

      Thanks for that information, Garry. I’m always looking to correct my content and have it be as accurate as possible.

      Can you provide a reference for the symbol being “pacifism” and not “peace”?

      At https://en.wikipedia.org/wiki/Pacifism, I read “A peace sign, which is widely associated with pacifism” just below the symbol.

      Thanks in advance.

  8. What a well written and informative insight into thew whole Emojis thing. I banked on these becoming popular after doing some research and invested in a small portfolio of 130 mostly 2 Emojis domains to raise funds for a project to support the young and vulnerable get involved, get active and get back on track.

    1. Post

      Good luck with your project, Garry. (If anyone is interested then click Garry’s name to see his website.)

    1. Post
  9. Interesting article, Michael.

    I don’t expect any big payoff from from owning this, but I work in the SEO industry and it made me laugh so I got it. The ultimate SEO cliche stock imagery domain:


    SEARCH ROCKET! haha.

    (I also got this one sometime last year b/c I’m a weather nerd: ๐ŸŒฆ.ws )

    1. Post

      Thanks, Sean.

      That would be a cool company name (Search Rocket), and if you owned the .com as your primary domain name owning the ๐Ÿ”Ž๐Ÿš€.ws domain would be fun on cards or in marketing material.

  10. Hey there Mike I own โœน.com and โ˜ซ.com ๐Ÿ˜‰
    Thanks for your post , i thought they weren’t much of a great investment until now ๐Ÿ˜Š

    1. Post

      I don’t think those characters are emojis.

      One of the points I wanted to get across was that there is a difference between pictographs (what I think you own) and emoji domain names (what you can access from your mobile phone’s emoji keyboard).

      I, too, own a pictograph symbol, but I don’t believe they have much value nor will they increase in value like ๐Ÿš€.ws or โค๏ธ.ws.

      Just wanted to clarify. Thanks for reading.

      1. Hey there Mike,

        I like to think โœน.com and โ˜ซ.com etc as the upcoming emojis .If you look at the iPhone emoji list you’ll notice they have a 5-pointed star(โญ), a 6-Pointed star (๐Ÿ”ฏ), and an 8-pointed star(โœด๏ธ). The symbol โœน is a 12-Pointed star in its pure form. If any company including apple wanted to add a 12-Pointed star emoji then it would translate to the Punny code of the symbol โœน. Take for example the domain xn--l3h.com (โ˜.com). It was registered before the iPhone was released. Like you said above Emoji 1.0 was only as thing until August 2015. So the cloud symbol domain existed long before it was an emoji . Likewise if any company decided to add a 12-Pointed star as an emoji then ,when you type it in the browser it will go straight to the punnycode (xn--l3h.com) from all devices. This is likely to happen because emoji lists have been vastly expanding since Emoji 1.0 in August 2015, as you mentioned above since Emoji 1.0 , there has been 5 more updated versions in just 2 years.

        If people are interested in buying emoji domains. I recommend buying symbol domains in the .com extension because they are much rarer and are likely become emojis in the future. General people aren’t much aware of the .ws extension let alone emoji.ws.


        1. Post

          “If any company including apple wanted to add a 12-Pointed star emoji then it would translate to the Punny [sic] code of the symbol โœน”

          Great point. You are clearly thinking ahead of the game. Well done!

          If Unicode Consortium adds a 12-pointed star, then your domain will be golden!

          I agree, .com emoji domain names would be the least confusing for users — but all the “cool” emoji characters (as evidenced on EmojiTracker.com) are newer and not allowed on .com (for now).

    1. Post

      Hi Doru,

      All content must stay on DNAcademy.com. You may link to it. Thank you for asking.



  11. Wow wow wow!! That’s a well written SUPER informative insight into my field.
    although i was one of the first in the world with emojis domains, i have never seen such a good knowledge gathered all together.
    so Mike, thanks for writing The BIBLE of Emoji domains. i am sure it will be used by many domainers tons of times.

    1. Post
  12. My newest reg emoji domain names:




    Wich do you like the most?

    Michael, you inspired me to develop my new domainplatform ! Thank you! http://emojibid.com
    A brand new platform! You are welcome to add your domains there ๐Ÿ™‚

    Best Ted

  13. What does it mean when you see the box(s) instead (example: ๐ŸŒŽ.ws or ๐ŸŒŽโšพ.ws) of the image(emoji graphic) when converting punycode to text on punycoder.com? For example if enter xn--3s9h.ws for the Unicorn emoji on the punycoder.com site it shows ๐Ÿฆ„.ws when translating to text.

    1. Post

      If you see it in a browser or OS, it means the browser or OS you’re using hasn’t included the emoji character yet.

      If you’re asking specifically about punycoder.com, you’ll have to ask them as I don’t know how their coding works.

  14. Michael, What is the date that general public will be able to register the new emoji’s (ie: zombie, pie, vampire, brain, etc…)? Thanks in advance!

  15. As always you really do research the topic and put it across in such an easy to understand way.

    Many thanks!

    I did manage to get a few of these.
    I own :






    Hopefully we all see some good sales in the near future. ๐Ÿ‘

  16. Hi DN Academy

    A great & informative article on emoji!
    During the last few years we have definitely seen a rapid change in emoji usage & uptake in emoji domain name registrations as a result- thanks in part to apples inclusion of the emoji keyboard on mobile phones.
    It’s great that companies are starting to purchase & adopt emoji as domain names alongside their .com websites & productively used in marketing campaigns!

    Erwin Groen ๐Ÿ˜ƒ

  17. The three listed which were first registered in 2001 are now worth US$50000! (that is according to sedo)

    1. Post

      Hi JS,

      That’s the buy-it-now, or asking, price. It’s not necessarily the true market value.

      For example, I can ask $500,000 for my 1976 Volkswagen Beetle. It doesn’t mean that $500,000 is the value.

      If they sell for $500,000, then that’s a true test of the value (worth).

      Hope that clarifies what you saw at Sedo.



  18. Got โ†—๏ธ.ws
    My email address is c@โ†—๏ธ.ws
    This gets rejected when filling out a form – like this one!!!

    1. Post

      I bet if you translated it into IDN, it would work.

      Did you try filling out the form as c@xn--b6g.ws?

      Emoji domain names are getting there, one step at a time. It requires some patience. ๐Ÿค 

  19. I’ve been online since the 90s and I must say it’s been awhile since I’ve been so excited about domain names. What exciting times! A picture is worth a thousand words, and how best to display that to everyone about one’s brand? We just acquired โ˜ฎ.com and it reflects what we do perfectly. Thank you for educating me and all of us about emoji domain names, Michael.

    Sincerely, Thomas

  20. Hi Mike

    I’ve got โญ๏ธโญ๏ธโญ๏ธโญ๏ธโญ๏ธ.ws. I think of use in review and rating campaigns or site like Trip Advisor.

    Thank you for all the gyan thru DN & Sherpa.


  21. I’d like to point out that i registered xn--g5h.com (โ™‚๏ธ.com) a full 13 minutes before the other ones ๐Ÿ™‚ And it is part of Emoji 4.0.

  22. once again great content Mike, its been a month and this is stll agreat summary to reread. page howe

  23. One thing that still baffles me is the life cycle/drop cycle of an emoji domain.
    To date I have monitored two names that did not drop, instead picked up by others..

    To date, there’s much hype in emoji domains. More businesses are seeing the value & potential in owning emoji names and more reported sales are occurring…


  24. I don’t understand one thing Mike, you said the first three emojis were registered in 2001, but then in another section you said that prior to 2010 only ASCII could be registered. How were the domains registered before, actually registered?

    Great report

    1. Post

      Thanks, Jonny.

      Certain ASCII characters became emojis. For example, : ) became ๐Ÿ˜€.

  25. “Plenty of other well-known companies own and are using emoji domains…”

    I don’t see it any .to in that list:

    Nike ๐Ÿ€.to

    Betalist ๐Ÿ˜.to

    ProductHunt ๐Ÿ˜ป.to

    To name a few.

  26. Hi Michael and Page, another good topic I see. For emoji list we can use GetEmoji.com, and to get info of the registration in .ws extension (available or registered) we can check in Domainoji.com or in Godaddy. I think emoji domain is fun, and can be a good tools for Outdoor Advertising in future. I only have 3 .ws now, that at least I can use for shorten my own websites url :
    ๐Ÿ’‚โ€โ™€๏ธ.ws (single characther)
    Most single character domains in .ws is registered, but I know there are two unpopular emojis are available, but still don’t know the use of these signs.

  27. I just discovered few hours ago on tv about all these crazy & interesting emoji revolution. You have a new follower ๐Ÿƒ๐Ÿป.ws A diamond ๐Ÿ’Ž.ws in the rough. TY

  28. Hi Michael, great article.
    In your research how many emoji.com’s are there in addition to the four you mentioned?

    1. Post

      Hi Rob,

      That’s a good question.

      As I mentioned in the article, “the key to this exercise will be in seeing which pictographs registered in the early 2000s (because, remember, there werenโ€™t any emojis back then) in the .com TLD are emojis today.”

      Most people don’t care about pictographs, and the emojis that were made from pictographs are — in my opinion — pretty boring. They’re not highly used, so I didn’t do the research to come up with a complete list.

      Getting one of the first emojis in .com registered has some value, as some investors consider them to be “trophy” domains (https://en.wikipedia.org/wiki/List_of_the_oldest_currently_registered_Internet_domain_names).

      If I run across my original data set and have some time this holiday, I’ll see if I can find a list. If so, I’ll email you directly before I post them publicly. ๐Ÿ˜‰


  29. After I initially left a comment I appear to have
    clicked on the -Notify me when new comments are added- checkbox and from now on whenever a comment is
    added I recieve four emails with the exact same comment.
    There has to be an easy method you are able to remove me
    from that service? Cheers!

    1. Post

      At the bottom of every one of those emails should be a link to modify your subscription preferences. Do you see that?

  30. Hi Michael,

    First upon, thanks for your beautiful article !! But I have some question

    1) Seriously do we need Emoji based Domains??
    2) Will Emoji Based Domains useful ??

    1. Post

      Hi Binu,

      Thank you.

      In answer to your questions…

      1) No domains are necessary. But if you’re interested in using something people think are “cool” or memorable or hip, then it’s hard to beat an emoji domain name.

      2) The companies listed above (e.g., Budweiser, Sony Pictures, Mailchimp, etc.) think they’re useful enough to own and use.

      Thanks for reading and taking a moment to post your questions!


  31. I own two of the greatest single character emoji domain names.

Join the Discussion

Your email address will not be published.

Comments must be respectful and constructive. Read our comment policy.

This form collects your name, email address and comment so that we can keep track of information posted on this website. For more information, read our privacy policy.